WordPress and Blogger are 2 of the most popular blogging platforms/content management systems of all time. They are free to use. These 2 platforms are so powerful that users can build/launch a new website within a couple of minutes.
As a newbie, I used Blogger platform as I didn’t want to risk my money in an adventure that I’ve never been a part of before. After 5 – 6 months, I migrated my site to WordPress. Well, if you’re starting up with blogging and if you’re confused in choosing the best blogging platform for you then please go through the below paragraphs:
This CMS was launched by Matt Mullenweg and it is coded in PHP. Here are the pros and cons of using WordPress.
1000’s of free WordPress Templates and themes: When you install WordPress in a hosting environment, you’ll find 3 themes – twenty Fourteen, Twelve and Eleven in wp-content/themes/ directory. Along with these 3 templates, you can use any template of your choice from WordPress theme directory. The directory has more than 10000 free themes. For better performance in Google search results, users are recommended to use only top rated responsive templates.
No SEO knowledge required: This is one of the major reasons why many webmasters prefer WordPress blogging platform over Tumblr, blogger, LiveJournal, etc. WordPress SEO by Yoast is a popular plugin that features various tools to help users optimize their blogs for search engines.
The plugin includes keyword density analyzer, reading scale indicator, URL redirection, replytocom or date remover, stop words remover, title length, bulk meta description – title editor, etc. The plugin also allows users to prevent search engines from indexing thin tag, category pages.
It can generate meta-descriptions automatically. With WP-SEO plugin, users can edit .htaccess file from WP-ADMIN. It also generates posts, page, author, format sitemaps for search engines. Using these tools is no rocket science.
Widgets: To improve user engagement on your site, you can add WordPress widgets. Many blogs use related posts, top posts on the week, trending articles, recent comments, social media, and newsletter widgets on their sites. You should use them too.
Versatile: WordPress is one of the best blogging platforms. Users can use free plugins to launch an eCommerce, job posting, classified, coupon, matrimonial websites. They can also launch photography or music blogs by using gallery or slideshow plugins on their sites.
Easy to learn: If you’ve good knowledge of PHP, then you don’t need to learn WordPress. You can change the theme code from the WP dashboard. If you’re not a programmer, you can refer WordPress documentation to understand the theme functions.
Highly Customizable: Users can change their blog’s permalink structure to many different formats. They can change layouts, menu location, background colors, pictures, fonts, logo’s, etc easily through plugins. Customization is easy and you don’t have to change or write any code.
Great Support: If you’ve any WordPress related doubts or queries then you can post your question in WordPress support forum straight away. Your question would be answered by theme or plugin developer or an experienced programmer.
Trusted By CNN, TechCrunch, GigaOM: These are some of the best blogs in the World. Each of them has 2.0 million+ monthly page views and they’re all powered by WordPress.
Self-Hosted Blogging platform: If want to use WordPress without any limitations then you have to signup for a hosting plan.
Blogger platform (Content management system)
Just like WP, blogger is one of the best blogging platforms. It is free. It was coded by engineers of Pyra labs. The firm sold the platform to Google.
100% free blogging site: You can easily point your domain name to your blogger account. Starting up with Blogger is easy. All you’ve to do is register a domain name and change its CNAME, A records. The setup is easy. You’ll find detailed instructions in your Blogger account’s setting page.
Inbuilt analytics: Unlike WordPress, blogger comes with its own analytics system. Users can use this utility to check traffic, page views, referrer, etc. For more accurate statistics on traffic, you can use Google analytics.
Hosted on Google servers: Well, you don’t to buy a website hosting plan if you’ve setup your blog on blogger platform. This CMS is hosted on Google servers.
Faster Page load times: Google is one of the top internet companies are its servers are fast. Thus, you don’t have to worry about page load time nor you’ll ever face downtimes.
Customizable layouts: The Blogger widgets can be moved to any position. If you’ve coding skills, you can easily change the theme layout.
Easy to integrate AdSense ads: If your blog is approved for Adsense then you can easily show ads on your blog. If you’re using WordPress CMS, you’ll need to install a plugin like quick-adsense or you’ve manually place Adsense code to your theme’s single.php or header.php file.
Free Blogger templates and themes: Just like WordPress, users are allowed to use third-party error free templates. But Blogger offers a limited number of themes. Users will have to find a good-looking SEO optimized template themselves.
Requires SEO knowledge: Webmasters using Blogger platform should learn SEO else their blogs will no do well in search results.
Migration from Blogger to WordPress can be difficult: If you’ve managed to rank your blog well in Google or Bing then you should not move it to WP or any other platform. If you do it without any knowledge then your blog is at a great risk of losing all of its search engine rankings.
Blogger vs WordPress- Which is the Best blogging platform for you?
To be honest, both these blogging platforms are equally good. If you’ve ready to invest 50 to 60 dollars in website hosting every year then you should use WP else go for Blogger.
Image Credits: Photo by Isis França on Unsplash.