{"id":4225,"date":"2017-01-23T06:41:36","date_gmt":"2017-01-23T06:41:36","guid":{"rendered":"http:\/\/hostileblog.com\/?p=4225"},"modified":"2020-05-30T21:35:46","modified_gmt":"2020-05-31T01:35:46","slug":"search-traffic-dropped-switching-to-https-fix","status":"publish","type":"post","link":"https:\/\/www.carnaghan.com\/search-traffic-dropped-switching-to-https-fix\/","title":{"rendered":"Search traffic dropped after switching to HTTPS? Try these solutions"},"content":{"rendered":"\n
HTTPS<\/span> protocol makes your website secure. Google<\/span> had declared HTTPS<\/span> as a ranking signal last year which means that secure sites can have higher organic visibility than nonsecure websites<\/span>.<\/p>\n\n\n\n If your site is selling products online, you’ll see a boost in conversion because the browsers<\/span> will mark your website as safe.<\/p>\n\n\n\n Before you go ahead and enable HTTPS<\/span> on your website<\/span>, you must learn the Google Content Guidelines<\/a>.<\/p>\n\n\n\n Once you enable HTTP<\/span> secure protocol, Google<\/span> will crawl and index all HTTPS<\/span> URLS<\/span> it finds on your website<\/span>. It then checks the HTTP<\/span> version of the URLS<\/span> to learn whether the webmaster has implemented proper redirects or not.<\/p>\n\n\n\n Incorrect implementation of HTTPS<\/span> protocol on a website<\/span> can lead to duplicate content issues<\/a> and steep fall in organic traffic. Unfortunately, the traffic of many websites<\/span> has dropped significantly after they switched to HTTP<\/span> Secure. According to Google<\/a>, the drop is traffic is temporary. Your website traffic should be back to normal after a few weeks.<\/p>\n\n\n\n